Short-Form Video Process
PRODUCTION + EDITING
Perfect For: Experts, Coaches, & Consultants
Pre-production
Whether it's Instagram Reels, TikTok videos, or Twitter Fleets, users are increasingly turning to bite-sized, easily digestible content that can be consumed quickly and on the go.
Users prefer bite-sized content that can be consumed quickly and on-the-go, making short-form content an effective way for brands and creators to engage with their audience. Our content creation service provides a solution for experts, coaches, and consultants who want to post more, but are overwhelmed by the editing process. We'll take care of everything, from understanding your vision to planning and executing your content. With our service, you can have all your content for the month completed in one session, allowing you to focus on creating engaging content for your audience.
Production
Creating short-form content can be daunting, especially if you're new to the game, but with our content creation service, you don't have to go it alone.
Our content creation service provides expert coaching to help you create effective short-form content. We guide you every step of the way, from developing your Content Plan to recording your content. Our team coaches you on voice inflection, tone, and authenticity to ensure your content is effective and engaging. With our white-glove experience, we take care of the details so you can focus on creating top-notch content for any platform, from TikTok to Instagram.
Post Production & Delivery
Our post-production team is dedicated to making your short-form content stand out from the rest.
Our dedicated post-production team makes short-form content stand out by adding captions and GIFs that increase engagement and accessibility. Captions improve accessibility for those who are deaf or hard of hearing, while also providing an extra layer of engagement for viewers. GIFs provide a fun and creative visual element that enhances the overall quality of the content. With Grindstone as your content partner, you can expect interesting, engaging, and shareable videos that are ready to post.
For The Bullet Point People
Pre-Production
Conduct initial Onboarding Call
Pin down shoot locations & tentative dates
Craft interview questions
Create a b-roll shot list
Production
Prepare production set
Coach interviewee(s)
Conduct interviews
Film secondary b-roll footage
Post-Production
Back up footage to our server and the Cloud
Complete first round of interview/b-roll edits
Add licensed music from Epidemic Sound
Add animated title cards (lower thirds)
Delivery
Submit Version 1.0 for revision/approval
Receive and make suggested edits
Deliver final cut via Vimeo link
Deliver different formats for social media upon request
What our customers are saying
